Marcel, one of the popular Bangladeshi electronics brands, has started Season-10 of its Digital Campaign across the country following huge responses from customers to the previous seasons.
Under the fresh campaign, Marcel fridge, television, air conditioner and washing machine purchasers have the opportunity to get another AC, TV or fan free, said a press release.
Customers will also get guaranteed cashback, cash vouchers or discounts. The customer facilities have come into effect from 1 April.
The launch of "Digital Campaign Season 10" was announced at separate declaration programs held at the Marcel Corporate Office in the capital on Thursday . Deputy Managing Directors Nazrul Islam Sarker, Eva Rezwana, Amdadul Hoque Sarker and Humayun Kabir, head of Marcel marketing Dr Sakhawat Hossen, CEO of AC Tanvir Rahman, CEO of Fridge Anisur Rahman Mollick, CEO of TV Mostofa Nahid Hossain and Executive Director Ariful Ambia were present at that time.
Marcel is conducting Digital Campaign to build customers' database for ensuring swift and faster after-sales service. In the digital registration process, the details of the customers and their purchased products including the name of the customer, contact number and the model number of the purchased product are being stored on a server so that customers can avail hassle free after sales service from any Marcel service center, even if the warranty card is lost, the press release added.
It was announced that customers might get an AC or a fan free in purchase and registration of any model of Marcel fridge or washing machine. There are also sure cash vouchers for Marcel fridge and washing machine customers.
Under the digital campaign there are another AC 100 percent free or guaranteed cashback for Marcel AC customers; and if customers buy Marcel TV and register digitally, they can get another TV as 100 percent free along with sure discounts.
Marcel has 76 service centers under ISO certified service management across the country to provide fast and best after sales service.