Radhe's 4.2 million streams don't equal ₹100 cr; revenue overestimated
Skip to main content
  • Home
  • Economy
  • Stocks
  • Analysis
  • World+Biz
  • Sports
  • Features
  • Epaper
  • More
    • Subscribe
    • COVID-19
    • Bangladesh
    • Splash
    • Videos
    • Games
    • Long Read
    • Infograph
    • Interviews
    • Offbeat
    • Thoughts
    • Podcast
    • Quiz
    • Tech
    • Archive
    • Trial By Trivia
    • Magazine
    • Supplement
  • বাংলা
The Business Standard

Wednesday
August 10, 2022

Sign In
Subscribe
  • Home
  • Economy
  • Stocks
  • Analysis
  • World+Biz
  • Sports
  • Features
  • Epaper
  • More
    • Subscribe
    • COVID-19
    • Bangladesh
    • Splash
    • Videos
    • Games
    • Long Read
    • Infograph
    • Interviews
    • Offbeat
    • Thoughts
    • Podcast
    • Quiz
    • Tech
    • Archive
    • Trial By Trivia
    • Magazine
    • Supplement
  • বাংলা
WEDNESDAY, AUGUST 10, 2022
Radhe's 4.2 million streams don't equal ₹100 cr; revenue overestimated

Glitz

Hindustan Times
22 May, 2021, 12:40 pm
Last modified: 22 May, 2021, 04:16 pm

Related News

  • Bigg Boss 16: Both glamour and budget increase
  • Salman Khan celebrates rumoured girlfriend Iulia Vantur's 42nd Birthday
  • Shah Rukh and Salman to team up for action film after 27 years
  • Shah Rukh Khan opens up about starring in Salman Khan’s Tiger
  • Salman Khan threatened by real-life gangster

Radhe's 4.2 million streams don't equal ₹100 cr; revenue overestimated

Earlier on, Salman Khan had asserted that the box office collections of Radhe would be 'zero' in India

Hindustan Times
22 May, 2021, 12:40 pm
Last modified: 22 May, 2021, 04:16 pm
Radhe. Photo: Collected
Radhe. Photo: Collected

Salman Khan had asserted that the box office collections of his new film, Radhe: Your Most Wanted Bhai, would be 'zero' in India. But how much money did the film actually end up generating?

Radhe was given a cross-platform digital release in India, after its theatrical rollout was cancelled because of the Covid-19 pandemic. The film's streaming rights were sold to Zee Studios, which released it in a pay-per-view model on ZeePlex. The film was also made available on DTH platforms, and played in three theatres in Tripura.

Trade analyst Komal Nahta has said in a new video that the fan-estimated figure of ₹100 crore opening day revenue is grossly inaccurate. This estimation was made on the basis of data shared by Zee Studios, that the film had been streamed 4.2 million times across platforms on day one of release.

Komal said that there are multiple reasons why the revenue is much less than ₹100 crore. He noted an asterisk next to the figure on the poster, which specified that the estimation was based 'on industry standards'. Komal said that this means the actual number of tickets purchased is much lesser, as every ticket (worth ₹249) would accommodate multiple members of the same family.

"Zee had also allowed new subscribers to watch the film without purchasing a ticket, which means that in this 4.2 million figure, there are people who haven't actually bought a ticket for Radhe," he said in Hindi. "Industry standards dictate that with every ticket sold, four-five family members watch the film, so only one-fourth of the 4.2 million are actual tickets sold."

He said that all this is based on speculation, and that perhaps even Zee Studios doesn't know how much the film made on opening day. And while they stand to earn every rupee that the film makes on ZeePlex, they will have to share revenue with DTH providers.

He noted that Salman had sold the rights prior to the film's release, and that Zee has the film for 10 years. "The estimation that the film could make over ₹200 crore in the first three or four weeks is not accurate. This isn't the earning, because the ₹80-100 crore that would've come from theatres has been wiped out in an instant," he said, adding that Radhe is by no means a 'break-even film' in the short term, but it could make a profit in the long run.

He said that Zee purchased the rights for around ' ₹200-225 crore', and that they stand to make around ₹15 crore from the music rights, around ₹40-50 crore from satellite rights, and around ₹10-15 crore from international theatres.

Radhe / Box office / Salman Khan

Comments

While most comments will be posted if they are on-topic and not abusive, moderation decisions are subjective. Published comments are readers’ own views and The Business Standard does not endorse any of the readers’ comments.

Top Stories

  • This won’t last forever.Photographer: Stefani Reynolds/AFP/Getty Images via Bloomberg
    Minimum wages are going up. Jobs may disappear
  •  A Rohingya camp in Cox’s Bazar, Bangladesh, November 16, 2018. Photo: Reuters/Mohammad Ponir Hossain
    Two Rohingya leaders shot dead in Ukhiya
  • Former U.S. President Donald Trump arrives at Trump Tower the day after FBI agents raided his Mar-a-Lago Palm Beach home, in New York City, U.S., August 9, 2022. REUTERS/David 'Dee' Delgado
    Trump uses FBI search of his Mar-a-Lago home to solicit campaign donations

MOST VIEWED

  • Top YouTube Movie Channels. Photo: Collected
    Top YouTube movie channels to watch full length movies online free
  • Kelly Clarkson to get a star on Hollywood Walk of Fame
    Kelly Clarkson to get a star on Hollywood Walk of Fame
  • Miracle in Cell No. 7: Heartwarming Story inside a Prison Cell
    Miracle in Cell No. 7: Heartwarming Story inside a Prison Cell
  • Janowar poster. Photo: Collected
    Janowar: Portraying the real-life horror on screen
  • The Rehman Duo. Photo: Courtesy
    In talks with ‘The Rehman Duo’: The melomaniac couple
  • The White Tiger. Photo: Collected
    3 lessons from the movie ‘The White Tiger’

Related News

  • Bigg Boss 16: Both glamour and budget increase
  • Salman Khan celebrates rumoured girlfriend Iulia Vantur's 42nd Birthday
  • Shah Rukh and Salman to team up for action film after 27 years
  • Shah Rukh Khan opens up about starring in Salman Khan’s Tiger
  • Salman Khan threatened by real-life gangster

Features

The elevated ground is made out of soil on which grass and trees have grown. This grass-covered elevated ground extends to the perimeter of the establishment. Photo: Maruf Raihan

Aman Mosque: Where form and function complement each other

1d | Habitat
Photo: BSS

Begum Fazilatunnessa Mujib . . . woman of moral power

1d | Thoughts
Will Glass Cosmetics be your next skincare holy grail?

Will Glass Cosmetics be your next skincare holy grail?

1d | Brands
Akij Tableware: More than just dishes on a table

Akij Tableware: More than just dishes on a table

2d | Brands

More Videos from TBS

Why Donald Trump buried ex-wife Ivana at a golf course

Why Donald Trump buried ex-wife Ivana at a golf course

14h | Videos
In absence of groom, his brother stands by the bride

In absence of groom, his brother stands by the bride

17h | Videos
Tajia procession of Muharram

Tajia procession of Muharram

17h | Videos
Importance of Ashura in Islam

Importance of Ashura in Islam

19h | Videos

Most Read

1
Dollar crisis: BB orders removal of 6 banks’ treasury chiefs 
Banking

Dollar crisis: BB orders removal of 6 banks’ treasury chiefs 

2
Diesel price hiked by Tk34 per litre, Octane by Tk46
Energy

Diesel price hiked by Tk34 per litre, Octane by Tk46

3
Housing projects sprouting up by Dhaka-Mawa expressway
Real Estate

Housing projects sprouting up by Dhaka-Mawa expressway

4
Infographic: TBS
Banking

Dollar rate will be left to market after two months: Governor

5
Photo: Collected
Transport

Will Tokyo’s traffic model solve Dhaka’s gridlocks?

6
Bangladesh to resume talks for Ukrainian wheat import
Economy

Bangladesh to resume talks for Ukrainian wheat import

EMAIL US
[email protected]
FOLLOW US
WHATSAPP
+880 1847416158
The Business Standard
  • About Us
  • Contact us
  • Sitemap
  • Privacy Policy
  • Comment Policy
Copyright © 2022
The Business Standard All rights reserved
Technical Partner: RSI Lab

Contact Us

The Business Standard

Main Office -4/A, Eskaton Garden, Dhaka- 1000

Phone: +8801847 416158 - 59

Send Opinion articles to - [email protected]

For advertisement- [email protected]