DC Fandome scores 22 million views
Glitz
DC Fandome, the virtual event where upcoming DC movie trailers were unveiled and discussed about, drew 22 million viewers worldwide.
"We really wanted to put together an event that would super-serve the fans," Warner Bros. TV group president and chief marketing officer Lisa Gregorian told Variety.
According to the studio, the DC FanDome: Hall of Heroes event generated 22 million views across 220 countries and territories over its 24-hour run, via the in-house player, livestreams by comic book influencers and other content generated by fans watching the event.
A teaser video of the upcoming Batman film and Black Adam, a new trailer of Wonder Woman 1984 and other announcement about DC properties were main attraction of the eight hour virtual conference.
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