BRAC Bank Ltd recently launched a tab-based customer feedback system to enable its customers to provide their feedbacks about the banking services digitally.
The inauguration programme of the feedback mechanism was held at the bank's Motijheel branch, said a press release.
Shafiqul Islam, general manager, financial integrity and customer service department of Bangladesh Bank and Sabbir Hossain, DMD and COO of BRAC Bank formally inaugurated the tab-based system, added the statement.
The aim of this initiative is to provide smooth banking experience to the customers.
Shafiqul Islam of Bangladesh Bank appreciated the initiative and thanked BRAC Bank for pioneering this feedback model among local banks in the country.
BRAC Bank's DMD and COO Sabbir Hossain said, "Our proposition seeks to extensively improve our service quality across the country and this will only be possible if we value our customers' opinion and act accordingly. This is a small step towards our digital transformation journey. We want to reach that level where our customers would do the marketing of our services."
The Deputy General Manager of Bangladesh Bank Shayema Islam and Head of Communications of BRAC Bank Ekram Kabir were present among others on the occasion.
The tab-based feedback capturing system will gradually be implemented in all the branches of BRAC Bank across the country.