New Robi CEO vows to ensure customer satisfaction

The newly-appointed chief executive officer of Robi Axiata Limited, Rajeev Sethi, has vowed to ensure customer satisfaction. 

"Customer satisfaction is my first priority. When it can be achieved, growth will come as a logical consequence," he said at a meeting with telecom reporters at the Robi Corporate office in the capital on Wednesday. 

"To make this happen, we will focus on improving the quality of services that help customers enjoy a smooth digital lifestyle." 

Terming that growing demand for mobile data is an opportunity, Rajeev Sethi said there are some challenges also. For example, fibre connection infrastructure is needed for ensuring better speed of the internet.

He highlighted Robi's growth and leadership in 4G and said the operator has been in the first position in terms of capex investment and 4G network coverage for the last seven years.

"Robi holds the highest data users with 75.5% or 4.11 crore in its network. It has ensured 98.2% population coverage under its 4G network with over 15,219 sites," said the chief executive officer.

Commenting on his interaction with the government stakeholders, he said: "I am very encouraged to see the proactive stance of the government towards the sector. I would especially thank it for taking the initiative for ensuring a level playing field for all the operators in the market." 

Robi's Chief Corporate and Regulatory Officer Shahed Alam also spoke at the event. 

On the telecom regulator's initiative to set a unified price model for mobile data, he said, "We don't have any disagreement whatever the ministry and the BTRC are going to initiate. Yet, we expect that the new pricing should be in a win-win position for operators and consumers." 

Robi, a public limited company, is the second-largest mobile network operator in Bangladesh. Malaysia-based telecom giant, Axiata Group Berhad, holds the majority shares, 61.82% to be exact, of the company, while New Delhi-headquartered Bharti Airtel owns 28.18% and general investors hold 10% shares.