Bata international shoe company has introduced eco-friendly shoes for the first time in Bangladesh.
The company launched four eco-friendly shoes which have been available in its 13 flagship outlets and online since Sunday, reads a press release.
Iftekhar Mollik, marketing manager of Bata said, "We hope young people of Bangladesh accept these innovative and fashionable shoes."
He said, the upper material of the shoes is 100% recycled from PET bottles supported by Refiber and on the outsole, 30% recycled EVA was used.
The insole is 98% recycled powered by Ortholite to ensure the signature Bata comfort.
"And all these are done right here in Bangladesh. Rooted in nature, raised in the city," he added.
Though Bata is a multinational shoe manufacturer company, its presence in Bangladesh for the last 58 years has made it into a local company for the people of Bangladesh.
It has been operating since 1962 and has two manufacturing plants in Bangladesh - one in Tongi and the other is situated in Dhamrai.
Bata also features high end brands in their product line. Brands such as Marie Claire, Ambassador and Weinbrenner belongs to the high end range. Apart from these, Bata also imports Adidas shoes in Bangladesh.
According to Bata, the company has a network of 261 retail outlets located strategically in different parts of the country. Additionally, 13 wholesale depots cover Bangladesh. Under these depots, 471 Registered Wholesale Dealers and 690 Dealer Support Program stores are operating.
Bata globally serves over one million customers per day, employs more than 30,000 people, operates in more than 5,000 international retail outlets; manages retail presence in over 70 countries and runs 27 production facilities across 20 countries.